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Posts from the ‘Internet’ Category

22
Dec

VINO SI UREAZA LA MULTI ANI PE www.LAMULTIANI.eu

Tech tipsComputer Tricks

Pe data de 21 decembrie 2010 s-a lansat oficial site-ul www.lamultiani.eu unde poti sa postezi gratuit urari de la multi ani pentru cei dragi, cu ocazia diferitelor momente importante de peste an, cum ar fi: Craciun, An Nou, zile de nasteri, aniversari, Sf. Valentin, 1-8 Martie, Ziua Copilului etc.

Pentru a putea posta pe www.lamultiani.eu este de ajuns sa iti creezi un cont care iti da posibilitatea de a folosi platforma pentru un numar nelimitat de urari.

Desi site-ul este lansat de doar doua zile are deja utilizatori care au inceput sa-l foloseasca si sa-I exploateze potentialul la maxim, site-ul fiind optimizat social media: fiecare urare se poate propaga pe Facebook si pe Twitter doar cu un simplu click.

Cheama-ti prietenii si vino in comunitatea www.lamultiani.eu pentru a posta cele mai traznite urari de La Multi Ani! Incepe cu urarile de Craciun! E simplu si e distractiv!

6
Dec

Facebook Fan Page Secrets Training just launched

Tech tipsComputer Tricks

Facebook has become the most visited Internet website. It has grown to more then 500 million users. It has been mainly used for personal communication. Since Facebook allows anyone to create a “fan page,” it has become the new ultimate social network. These pages are mainly used for branding a business, small businesses and any kind of stuff.

The Alexa ranking shows that starting with march 2010, Facebook surpass in visits all the google websites.

It is increasingly important for marketers, entrepreneurs and business owners to understand how to create their business presence on Facebook. Fan pages are going to be crucial to the social media presence in 2010 and beyond.

Facebook fan page secrets is a new product created by the famous internet marketer guru and bestselling author Ewen chia. It is amazingly important for entrepreneurs and easily teaches and shows you How To Create Successful Facebook Fan Pages and secrets around this page to be highly effectuve. It gives you the opportunity to get easily and quickly many fans on your page or pages.
Facebook fan page secrets dot info will teach how thousands of raving fans can be created quickly and at no cost.
Social Media Makes Money with ease and fun. There is no hardwork involved.
Beware that the website www.facebookfanpagesecrets.info is not for the workaholics.
You will see the followings:
- Why Facebook Fan Page?
- How to create a magnetic brand with a Fan Page
- The Power of Facebook Fan Pages
- The keys to success with Facebook Fan Pages.

The Social Media Make Money Founders are excited to share this information as it will bring more visibility for all business owners and marketers. If you want to get your sales message in front of 500 million+ potential buyers today, you got to create a facebook fan page and learn how to use it right.

To benefit the most out of the Facebook fan page secrets take the opportunity to get it from here www.facebookfanpagesecrets.info.

30
Apr

How the search engines think and work?

Tech tipsComputer Tricks

You see it and use it multiple times throughout the day, but do you know how it works?

Surprisingly, many webmasters severely lack knowledge about one of the most important aspects of the internet – the search engines! We all know they exist, we know people use them, and we know that they drive traffic to our websites. But few people actually carry an understanding about how they work. If you can educate yourself about the way search engines function, you’ll be more capable of optimizing your site properly. Search engines send automated “bots” to “crawl” the web through hyperlinks.

Without external hyperlinks to your website, the bots really have no way of finding your website. It’s still possible that they’ll discover your site eventually, but without some kind of effort on your part, it may be unlikely. Only about half of the existing pages on the internet have been crawled by the search engines, if that gives you any indication of the importance of backlinks.

Once the bots crawl your website, it becomes indexed in a huge database along with all the other indexed pages on the internet.

There are literally billions of pages stored in this database. Yet, as you’ve probably noticed, it takes barely a second or two to get results after performing a search.

When searches are made, the engine quickly scans through relevant documents and provides results based on the most accurate possible matches.

Generally a match is determined by the presence of that particular keyword on the webpage. Thus, on-page optimization is extremely important. Google and the other search engines will provide differing results depending on whether you type the phrase as-is (purple umbrellas), in quotes (“purple umbrellas”), with the + symbol (purple + umbrellas), or other variations. After the SE has found matches for the search query, a special algorithm scans each of the results to determine relevance to the keyword phrase. Results are provided to the user in order from most relevant to least relevant. So what can you learn from this information? A few things:
1. Your page must be relevant to the search term (listing the keyword several times throughout the course of the website, on-site optimization)
2. You need external hyperlinks (backlinks) pointing to your website to act as a “gateway” for the bots to access your site. As far as relevance goes, Google and the other search engines take all of these into consideration:
a. On-site optimization
b. Age of the domain (the older the better)
c. Page Rank (PR)
d. Alexa ranking (the ‘popularity’ of your website based on the amount of traffic it gets)
e. Number of backlinks, particularly from high PR authority websites that are related to your website (if you have a blog about real estate, a high PR link from a real estate website will be more valuable than a high PR link from a website about dog grooming)
f. Linking structure of the website (easy navigation)
So looking at all of these factors, you can see why Amazon.com would take the #1 spot for “buy books” rather than your three-week-old Blogger blog with 4 backlinks.

The article comes from an ebook – SEO for Busy Marketers is an ebook which can be found here.

21
Apr

Cursul OPEN Social Media pentru Companii

Tech tipsComputer Tricks

Bucuresti, 21 aprilie 2010

Retelele sociale reprezinta cel mai mare fenomen din istoria Internetului. Petrecem din ce in ce mai mult timp accesand Facebook, Twitter sau Linkedin iar clientii si potentialii nostri clienti si-au creat deja conturi in aceste retele sau isi vor crea in viitorul apropiat. Cursul OPEN Social Media pentru Companii este un workshop interactiv destinat specialistilor in vanzari si marketing, directori de resurse umane, middle si top management din companii romanesti si straine.
Primul curs se va desfasura pe data de 23 aprilie, intre orele 9.00 17.00 la Hotelul Howard Johnson din Bucuresti si va cuprinde 4 module:

1. Retelele Sociale – un fenomen de masa. Cum poate profita businessul nostru de pe urma acestuia?
- Consideratii generale despre Retelele Sociale;
- Concepte de baza despre promovarea profilului personal de business si al unei companii prin
intermediul Social Media;
- Prezentarea principalelor Retele Sociale internationale si romanesti de utilizat in functie de
produsele/serviciile/compania de promovat;
- Cum comunicam in retelele sociale pentru promovarea unei companii? Cum comunicam
despre noi in raport cu compania pentru care lucram?
- Ce formate au cel mai mare impact si cum trebuie creat mixul de succes text, foto
si video?
- De ce este necesar sa avem un branding online personal si cat de importanta este sinergia cu
brandul offline si online al companiei?

2. Cum agregam eforturile tuturor angajatilor cu acces la internet pentru dezvoltarea brandingului companiei prin Social Media?
- Pro si contra retelelor sociale, avantaje si dezavantaje;
- De ce motoarele de cautare iubesc continutul adaugat pe retelele sociale si cum putem atrage
vizitatori targetati pe orice site/blog?;
- In eventualitatea in care compania deruleaza deja campanii cu buget de marketing prin
intermediul retelelor sociale, cum pot angajatii sa contribuie la succesul acesteia prin
comunicarile personale?
- Cum realizam o matrice de promovare prin Social Media care sa fie scalabila si usor de
transformat in functie de modificarea tendintelor pietei online? Care este rolul comunicarii angajatilor in
cadrul acestei matrici?

3. De ce este necesar sa avem o politica a companiei referitor la Social Media?
- Elaborarea unei politici a companiei pentru Social Networking sau adaptarea politicii corporate
la specificul local; elemente de luat in considerare, parghii de masura si control;
- Social Media este considerat mediul in care talentele sunt cel mai usor de abordat si atras in
companie avantaje si riscuri;
- Cat de mult comunicam prin Retele Sociale si care sunt limitele peste care daca trecem
secretul profesional si confidentialitatea pot avea de suferit?

4. Blogging si Social Media, un mix care produce rezultate surprinzatoare.
- Ghid avansat blogging. De ce un blog? Daca am deja unul cum sa-l transform intr-un serviciu
PR 24/24, 7 zile pe saptamana?
- Metode de cuantificare a rezultatelor obtinute prin promovarea in retelele sociale.

Cursul este prezentat de Adrian Niculescu, costul este 699 lei (tva inclus) ce cuprinde sesiunea de training, materiale de curs, masa de pranz, cafea si racoritoare. Numarul maxim de participanti este 15, urmatorul curs urmand sa fie programat in luna mai. Participatii vor primi diploma de participare de la Academia Online Feed Forward, ebook-ul in format retail DVD Ghidul Retelelor Sociale Editia 2010 in ambalaj personalizat si un discount de 50% daca vor dori sa se inscrie ulterior la cursul online de afaceri pe internet organizat de Academia Online Feed Forward.

La cerere, organizam cursuri Social Media personalizate in cardul companiilor, in romana sau engleza la care pot participa maxim 15 persoane/ sesiune. Cursurile personalizate vor fi sustinute dupa o analiza prealabila a necesitatilor companiei pentru o cat mai mare valoare adaugata.

Pentru inscrieri: tel 0744 777 544, mail: adrian.niculescu@kbc.ro.

Adrian Niculescu
Business Development Manager/Trainer
0744.777.544
adrian.niculescu@kbc.ro
http://www.feedforward.ro

14
Mar

How can Mapquest help your business?

Tech tipsComputer Tricks

If you run a local business you want to be found easier by your potential customers. Map Quest is a service of AOL which focuses on local searches and it launched this year a new geosearch engine.

This new engine is very powerful and can be a great resource for any business acting on a local level. For example, if a user obtains a map of a hotel where will spend some time in the future will also look for entertainment in the area – restaurants, pubs, clubs.

To understand the importance of using such a tool for driving targeted traffic, it is used by 40 million unique monthly visitors this comparing with Bing which has 50 million users in the same timetable.

The new search engine provides to the users details like: business name, phone, url, working hours, user reviews, ratings and pictures.

Also companies may submit detail changes like the phone number, e-mail address, new addresses (of course!), url and contact person information.

As a market trend, all the major serach engines started to pay a special attention to the local searches because this is considered and extremely lucrative business line both by the search engines and advertisers.

Of course, having in mind the development of the internet where the online shopping rules you may consider that local search can be obsolete. But you are wrong. Think how important is to find the nearest dentist or notary for example!

This is not seen like a primary resource to drive traffic to a website but also can be taken in consideration as an additional and valuable resource. This is seen this way because usually the searches are made by people needing to solve a problem or to buy an item very fast.

12
Dec

The Biggest Christmas Giveaway

Tech tipsComputer Tricks

For details click here: Seasons’ Greetings Giveaway.

4
Dec

Blogging 101

Tech tipsComputer Tricks

Once the secret of blogging was out, the interest in special tips and tricks to make it profitable soon knew a remarkable upsurge. The 101 revealed secrets for highly profitable blogs has actually become a common notion online, since the competition is tight, and achieving good blog traffic becomes crucial for the survival online. If you make a top ten list of the best ways to improve traffic and you simply post it on your blog, you could soon realize there are plenty of people who take it as a rule of the thumb and pass it on like a hot potato.

One such blogging 101 trick is to get links or profiles on very popular websites that have already got a great name in the business. How can you convince them to accept your request? Well, sometimes it pretty much depends on good fortune, but usually, you’ll have to email them an intention letter with a detail description of your blog. It would probably be a good idea if you looked for some online marketing tips before presenting the hot features of your web page. Don’t worry if you don’t get results from the first attempts, try with others, since once you get a link on their site, your blog will profit immensely.

We cannot avoid mentioning the fact that there are all sorts of “hidden” tricks that are nevertheless used to attract traffic and increase rankings. For instance, blog popularity often comes when links to your pages are added multiple times on other sites, not to mention that the creation of a large number of accounts also leads to a higher ranking thanks to the bonus points that are usually offered in return. Some bloggers have used innovative, yet doubtful, methods, such as Google, Yahoo or Microsoft site purchase to increase their traffic and the list of examples could easily go on.

In order to spread the word about your blog, you can always turn to RSS; this is probably one of the best ways to make a special intro for a new blog on the web. Most blog services are also RSS feed generators, in case you lack this tool, you can always turn to FeedForAll software to create the feeds. A site such as www.feedforall.com will definitely be a good starting point for a novice of the blogging adventure, since, presently the RSS is the best means of making your blog popular.

18
Nov

Romania lipseste de pe harta mondiala a internetului?

Tech tipsComputer Tricks

Un articol din Business Magazin.ro ne explica: DE CE?

Aflam cu aceasta ocazie care sunt numele sonore din internetul romanesc.

“N-avem mari companii de internet. N-avem antreprenori semnificativi. N-avem investitori in online. Lipsim aproape in totalitate de pe harta mondiala a internetului, pentru ca majoritatea antreprenorilor nu pot sau nu vor sa iasa din patratelul lor in care au inceput si au continuat sa existe si pentru ca investitorii sunt putini si pretentiosi. Ce e de facut?

“Cand deseneaza conceptul unei afaceri online, orice antreprenor trebuie sa gandeasca in primul rand global si de-abia apoi sa aplice acel concept si la nivel regional”, considera Ramu Yalamanchi (35 de ani), antreprenorul american care a construit a treia cea mai mare retea de socializare din lume, hi5, pornind tocmai de la acest principiu. Punctul de plecare a fost exemplul Match.com, la acel moment un business de 100 de milioane de dolari, insa decizia de a dezvolta o retea sociala a luat-o ignorand piata americana, pe care o vedea oricum aglomerata de asemenea site-uri, intr-o perioada cand Facebook si MySpace nici nu existau inca.”

11
Nov

The World Blogging Forum 2009 – Bucharest, Romania

Tech tipsComputer Tricks

Zilele acestea la Palatul Parlamentului, intrun decor somptuos se desfasoara prima editie a Forumului bloggerilor din intreaga lume. Evenimentul a fost mediatizat printrun concurs pe platforma WeBlog.ro, care in aceasta seara isi lanseaza noua platforma de blogging.

 

Detalii despre eveniment, lista vorbitorilor din strainatate precum si imagini de la Palatul Parlamentului puteti vedea accesand: http://feedforward.ro/2009/11/the-world-blogging-forum-prima-editie-bucuresti-romania/

 

4
Nov

Google and Heineken Study Search for Branding

Tech tipsComputer Tricks

This week, were published the results from a test performed by Google Netherlands along with Matrixlab, Heineken and Twist, the Heineken’s agency. The goal was to find which are the effects of the paid ads on branding. All the parts involved were pleased by the results.  As the methodology, they compared the effectiveness of search against other media and studies the interaction of search with other media. They evaluated the impact of the campaign called “Jouw Heineken” which sent visitors to http://www.jouwheineken.nl where they could design custom beer bottles for purchase. In addition to search, the designers of the campaign used online display ads, TV and YouTube.

The conclusions of the study were highlighted by Google:

- a search impression alone creates 23% more brand preference for Heinneken than all the campaign without the search; a search click creates 69% more brand awareness;

- the fact that search was able to affect the brand awareness shows the ability for search to move the prospects into paying customers which is awesome;

- the serach and TV had synergetic effects because increases overall brand effect by 1.5 times;

- search proved to be 53% more efficient in cost than TV in creating Top of Mind Awareness;

- the first search result on the left side captures and retains the most attention;

- the test of frequency showed that three impression contacts were 39% better than one at influencing brand preference.

Last week, Google made public similar data from a separate test it ran with Levi’s.  The companies found that paid search ads raised consumer awareness of the Levi’s brand, no matter if the ads are clicked or not.

[youtube=http://www.youtube.com/watch?v=_lueoRiycaw]

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