Clubv3 Releases “What is the Appeal of Social Games?” Existential Psychotherapy Whitepaper
Clubv3 is a leading developer and publisher of social network games with the first four titles being released on initially on Facebook in June 2010. Having grown from the initial two directors to a team of over 25 people in the Isle of Man, UK, Romania, Ukraine, USA and China, the fast-growing business recently hired the author of the whitepaper, Ciaran O’Connor, as a content writer.
Ciaran mixes his love of gaming with an academic understanding of the importance of recreational activity. After having acquired a degree in philosophy and film criticism he worked as a management trainer while completing a diploma in existential psychotherapy. When not developing content at Clubv3 he travels the country delivering training to raise awareness about mental health.
The whitepaper deals with the way the business model of purchasing virtual goods within social network games and is being implemented by Clubv3 in all it’s up-and-coming products.
The abstract of “What is the Appeal of Social Games?”: This paper is a consideration of the qualities that go into a successful social game, and a look at exactly how the gamer benefits from the experience. To sell a social game, be it through micro-transactions or subscriptions, is to sell emotion. The following is an attempt to clarify the nature of these purchasable feelings. I have divided the paper up into sections according to the varying emotional benefits of social gaming. The opening, however, is a look at the relevance of recognition for attracting gamers
Richard M Holmes, Director of Clubv3: “Our soon to be released product line-up include a number of titles where the integration of this Whitepaper and Ciaran’s deep knowledge of what appeals to end-users around the world, not just on a visual level, but on a deep psychological level, allows us to create games that have greater appeal and therefore greater financial promise. This in turn allows us to put in the required investment to give users exactly what they want. We implement this into every game of ours, be they are own IP or partner’s IP, such as with our recently announced partners, Green Leaf Film Studios.”
The “What is the Appeal of Social Games?” whitepaper is freely available for download from the Clubv3 media room on the website at www.clubv3.com/?page_id=128
All followers of Clubv3 on Facebook (http://www.facebook.com/clubv3) and Twitter (http://www.twitter.com/clubv3) receive regular updates on the company’s progress as well as exclusive access to and gifts within the company’s latest product releases: be the first to know and get something to show!
ABOUT CLUBV3 – Club V3 Ltd is based in Douglas, Isle of Man (British Isles). Clubv3 develops for all the major social networks including Facebook, MySpace, Mixi, RenRen, QQ, Orkut, Hi5,VK and Lunarstorm. For additional information on Clubv3, in-depth information on the technology and upcoming range of products, please visit the website at www.clubv3.com or email info@Clubv3.com. Clubv3 can be followed on the company Facebook fan page at http://www.facebook.com/clubv3 and on Twitter at http://www.twitter.com/clubv3
Clubv3 Announces Strategic Alliance with Green Leaf Film Studios
Douglas, Isle of Man and Chengdu, China
Isle of Man-based social network games and media specialist, Clubv3, has announced a far-reaching strategic alliance with Chengdu-based Chinese film studios, Green Leaf Film Studios.
The two companies are working together on the creation of social network games based on Green Leaf’s TV and film properties for Western and Asian social networks, including the likes of Facebook, MySpace, Netlog, Mixi, RenRen, QQ, Orkut and Hi5. Development is already underway on a number of initial products based on Clubv3′s platform.
Green Leaf is further providing Clubv3 with access to its team of artists in Chengdu for the rapidly expanding art requirements of the social games publisher.
Clubv3 is run by a management team with extensive video games and casual games experience. The company has grown rapidly in the two months since formation, with a team of social network games specialists based in the Isle of Man, Romania, Canada, Ukraine, the UK and now China. Clubv3 has a complete system in place for social network games with an integrated micro-transaction system, full 3D avatar system and a highly flexible and dynamic development system, allowing long-lasting playability and adaptability of games. The first large scale games are to be released initially on Facebook during the month of June, whilst the company is also working with a number of brands to bring their products to social networks globally.
Green Leaf is a Chinese Film & TV Studio, set up by film industry specialists. The company is the world-wide partner for Terry Deary, one of the highest selling modern children’s authors with his “Horrible Histories” series broadcast on the BBC, and is currently marketing a 26 part series entitled “Terry Deary’s True Time Tales” amongst a vast stable of projects and brands.
“The expertise at Clubv3 makes them a natural partner for a company such as ours with intellectual property to take to the world of social networks, both to build the profile of our TV and film brands, as well generating additional revenues and fans for our franchises across the world in this exciting new market”, said Jean Sebastien Laurenson, Sales Director at Green Leaf Film Studios.
“Working with Green Leaf gives us access to a vast array of content properties to work with, as well as access to the vast Chinese marketplace of 1.2 billion+ social gamers. The virtual goods market in Asia was at US$5bn (2008) and US$7bn (2009) and will increase in 2010” added Dominic Mason, Director at Clubv3, “Our technical expertise in bringing these properties to social gamers and creating compelling products will allow Green Leaf to reach a large audience.”
All followers of Clubv3 on Facebook (http://www.facebook.com/clubv3) and Twitter (http://www.twitter.com/clubv3) receive regular updates on the company’s progress as well as exclusive access to and gifts within the company’s latest product releases: be the first to know and get something to show!
ABOUT CLUBV3 – Club V3 Ltd is based in Douglas, Isle of Man (British Isles). Clubv3 develops for all the major social networks including Facebook, MySpace, Netlog, Mixi, RenRen, QQ, Orkut, Hi5 and others. For additional information on Clubv3, in-depth information on the technology and upcoming range of products, please visit the website at www.clubv3.com or email info@Clubv3.com. Clubv3 can be followed on the company Facebook fan page at http://www.facebook.com/clubv3 and on Twitter at http://www.twitter.com/clubv3
ABOUT GREEN LEAF FILM STUDIOS – Green Leaf Film Studios is a Film, TV and Animation studio based in Chengdu, China. Alongside in-house international productions, Green Leaf also offers Co-production, Digital Assets and VFX services. The team is a perfect blend of western management and creative direction, with a low cost, high quality Chinese workforce. For any detailed information please visit www.greenleaffilmstudios.com or email info@greenleaffilmstudios.com.
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